Agency:
Mosaic

Agency:
Community

Year:
2018

Year:
2016

Role:
Concept Lead Designer

Role:
Design / Art Direction

Bacardi No Commission 2018

Bacardi No Commission 2018

Bacardi No Commission 2018

Bacardi No Commission 2018

No Commission returns to Miami but with a more elevated visual language that has the Bacardi's premium line in its core.

No Commission returns to Miami but with a more elevated visual language that has the Bacardi's premium line in its core.

Challenge

No Commission, presented by BACARDI and The Dean Collection took place in Miami. Returning with an exciting lineup, as well as talks, activities, and musical performances. This edition of No Commission was a photography-only exhibition, with hand-selected photographers and the core visuals had to be connected with Bacardi premium rum line. 

Challenge

No Commission, presented by BACARDI and The Dean Collection took place in Miami. Returning with an exciting lineup, as well as talks, activities, and musical performances. This edition of No Commission was a photography-only exhibition, with hand-selected photographers and the core visuals had to be connected with Bacardi premium rum line. 

Solution

Following the success and response to our previous year's visual identity, this concept has the same core-based geometric shapes that were inspired by Miami's art deco architecture to create more elevated designs and patterns in conjunction with Bacardi premium line's visual language and the current advertising campaign. 

Solution

Following the success and response to our previous year's visual identity, this concept has the same core-based geometric shapes that were inspired by Miami's art deco architecture to create more elevated designs and patterns in conjunction with Bacardi premium line's visual language and the current advertising campaign. 

Creative Director:
Rachel Abbott
Ali Mayer

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© Murilo Maciel / 2019

Representation

 

US / CA / UK
Shannon Associates